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Cookie Policy

Wieland Electric UK

Effective date: 29-09-2026
Last updated: 29-09-2026

1. Introduction

This Cookie Policy explains how Wieland Electric (“Wieland UK”, “we”, “us” or “our”) uses cookies and similar technologies on:

www.wieland-electric.com/en-gb/

This Cookie Policy applies to users located in the United Kingdom.

The use of cookies is governed by:

  • the UK General Data Protection Regulation (UK GDPR)
  • the Privacy and Electronic Communications Regulations (PECR)

 

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website.

They are used to:

  • ensure website functionality and security
  • remember user preferences
  • analyse website usage
  • support marketing and advertising
  • enable embedded third-party content (e.g. videos)

We may also use similar technologies such as pixels, tags, scripts and local storage.

3. Cookies Used on This Website

The following cookies were identified as being used when cookies are accepted.

Cookie name

Provider

Category

Purpose

Retention

wieland-consentConsent toolStrictly necessaryStores cookie consent preferences~12 months
_gaGoogle AnalyticsAnalyticsDistinguishes users~24 months
_ga_ETNQ30FN5WGoogle AnalyticsAnalyticsMaintains session state~24 months
_ga_X7SE47V5L2Google AnalyticsAnalyticsMaintains session state~24 months
_gidGoogle AnalyticsAnalyticsShort-term user distinction~24 hours
_gat_UA-130305307-1Google AnalyticsAnalyticsThrottles request rate~1 minute
_gcl_auGoogle AdsAdvertisingConversion tracking~90 days
_fbpMeta (Facebook)AdvertisingAdvertising tracking and attribution~90 days
VISITOR_INFO1_LIVEYouTubeFunctional / TrackingEstimates bandwidth, tracks interaction~6 months
VISITOR_PRIVACY_METADATAYouTubeFunctionalStores privacy settings~6 months
YSCYouTubeFunctionalSession tracking for embedded videosSession
__Secure-ROLLOUT_TOKENYouTubeFunctional / SecurityEnsures proper service delivery~6 months

 

4. Cookie Categories

4.1 Strictly Necessary Cookies

These cookies are essential for the operation of the website and do not require consent under UK law.

They are used for:

  • security and fraud prevention
  • website functionality
  • storing cookie preferences

 

4.2 Analytics Cookies

These cookies help us understand how visitors use the website.

They collect information such as:

  • number of visitors
  • pages visited
  • user interaction
  • traffic sources

Legal basis: Consent

 

4.3 Advertising Cookies

These cookies are used to:

  • track user behavior across websites
  • measure advertising effectiveness
  • enable marketing attribution

Examples include Google Ads and Meta (Facebook) cookies.

Legal basis: Consent

 

4.4 Functional and Third-Party Content Cookies

These cookies enable additional website features, including embedded content such as YouTube videos.

These cookies may:

  • track interaction with video content
  • store user preferences
  • transfer data to third-party providers

Legal basis: Consent (unless strictly necessary)

 

5. Legal Basis for Cookie Use

Under UK law:

  • Strictly necessary cookies → used without consent
  • All other cookies → require prior consent

Consent is obtained via the cookie banner and can be withdrawn at any time.

 

6. Managing Cookie Preferences

You can manage your cookie preferences at any time by:

  • using the cookie banner;
  • adjusting cookie settings on the website;
  • changing your browser settings.

You may:

  • accept all cookies
  • reject non-essential cookies
  • customise individual categories

Withdrawing consent does not affect prior lawful processing.

 

7. Third-Party Providers

Cookies may be set by third parties, including:

  • Google (Analytics, Ads)
  • Meta (Facebook) (Advertising)
  • YouTube / Google (Embedded video content)

These providers may process personal data according to their own privacy policies and may transfer data outside the UK.

8. International Transfers

Some third-party providers may transfer data outside the United Kingdom, including to the United States.

Where required, appropriate safeguards are used, such as:

  • adequacy decisions;
  • the UK International Data Transfer Agreement (IDTA);
  • the UK Addendum to Standard Contractual Clauses.

9. Retention

Cookies are stored for different periods:

  • session cookies expire when you close your browser
  • persistent cookies remain until they expire or are deleted

Typical retention periods are listed in Section 3.

10. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in legal requirements, technologies or business operations.

11. Contact

For questions about this Cookie Policy or our use of cookies:

Wieland Electric
Wieland Electric Ltd
Ash House
Tanshire Park
Shackleford Road
Elstead
Godalming  GU8 6LB

T: +44 1483 531213
F: +44 1483 505029
sales.uk@wieland-electric.com