Cookie Policy
Wieland Electric UK
Effective date: 29-09-2026
Last updated: 29-09-2026
1. Introduction
This Cookie Policy explains how Wieland Electric (“Wieland UK”, “we”, “us” or “our”) uses cookies and similar technologies on:
www.wieland-electric.com/en-gb/
This Cookie Policy applies to users located in the United Kingdom.
The use of cookies is governed by:
- the UK General Data Protection Regulation (UK GDPR)
- the Privacy and Electronic Communications Regulations (PECR)
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website.
They are used to:
- ensure website functionality and security
- remember user preferences
- analyse website usage
- support marketing and advertising
- enable embedded third-party content (e.g. videos)
We may also use similar technologies such as pixels, tags, scripts and local storage.
3. Cookies Used on This Website
The following cookies were identified as being used when cookies are accepted.
Cookie name | Provider | Category | Purpose | Retention |
|---|---|---|---|---|
| wieland-consent | Consent tool | Strictly necessary | Stores cookie consent preferences | ~12 months |
| _ga | Google Analytics | Analytics | Distinguishes users | ~24 months |
| _ga_ETNQ30FN5W | Google Analytics | Analytics | Maintains session state | ~24 months |
| _ga_X7SE47V5L2 | Google Analytics | Analytics | Maintains session state | ~24 months |
| _gid | Google Analytics | Analytics | Short-term user distinction | ~24 hours |
| _gat_UA-130305307-1 | Google Analytics | Analytics | Throttles request rate | ~1 minute |
| _gcl_au | Google Ads | Advertising | Conversion tracking | ~90 days |
| _fbp | Meta (Facebook) | Advertising | Advertising tracking and attribution | ~90 days |
| VISITOR_INFO1_LIVE | YouTube | Functional / Tracking | Estimates bandwidth, tracks interaction | ~6 months |
| VISITOR_PRIVACY_METADATA | YouTube | Functional | Stores privacy settings | ~6 months |
| YSC | YouTube | Functional | Session tracking for embedded videos | Session |
| __Secure-ROLLOUT_TOKEN | YouTube | Functional / Security | Ensures proper service delivery | ~6 months |
4. Cookie Categories
4.1 Strictly Necessary Cookies
These cookies are essential for the operation of the website and do not require consent under UK law.
They are used for:
- security and fraud prevention
- website functionality
- storing cookie preferences
4.2 Analytics Cookies
These cookies help us understand how visitors use the website.
They collect information such as:
- number of visitors
- pages visited
- user interaction
- traffic sources
Legal basis: Consent
4.3 Advertising Cookies
These cookies are used to:
- track user behavior across websites
- measure advertising effectiveness
- enable marketing attribution
Examples include Google Ads and Meta (Facebook) cookies.
Legal basis: Consent
4.4 Functional and Third-Party Content Cookies
These cookies enable additional website features, including embedded content such as YouTube videos.
These cookies may:
- track interaction with video content
- store user preferences
- transfer data to third-party providers
Legal basis: Consent (unless strictly necessary)
5. Legal Basis for Cookie Use
Under UK law:
- Strictly necessary cookies → used without consent
- All other cookies → require prior consent
Consent is obtained via the cookie banner and can be withdrawn at any time.
6. Managing Cookie Preferences
You can manage your cookie preferences at any time by:
- using the cookie banner;
- adjusting cookie settings on the website;
- changing your browser settings.
You may:
- accept all cookies
- reject non-essential cookies
- customise individual categories
Withdrawing consent does not affect prior lawful processing.
7. Third-Party Providers
Cookies may be set by third parties, including:
- Google (Analytics, Ads)
- Meta (Facebook) (Advertising)
- YouTube / Google (Embedded video content)
These providers may process personal data according to their own privacy policies and may transfer data outside the UK.
8. International Transfers
Some third-party providers may transfer data outside the United Kingdom, including to the United States.
Where required, appropriate safeguards are used, such as:
- adequacy decisions;
- the UK International Data Transfer Agreement (IDTA);
- the UK Addendum to Standard Contractual Clauses.
9. Retention
Cookies are stored for different periods:
- session cookies expire when you close your browser
- persistent cookies remain until they expire or are deleted
Typical retention periods are listed in Section 3.
10. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in legal requirements, technologies or business operations.
11. Contact
For questions about this Cookie Policy or our use of cookies:
Wieland Electric
Wieland Electric Ltd
Ash House
Tanshire Park
Shackleford Road
Elstead
Godalming GU8 6LB
T: +44 1483 531213
F: +44 1483 505029
sales.uk@wieland-electric.com