Privacy Policy
Wieland Electric UK
Effective date: 29-09-2026
Last updated: 29-09-2026
1. Introduction
Wieland Electric (“Wieland UK”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, disclose, retain and protect personal data when you visit www.wieland-electric.com/en-gb/, contact us, request information, submit forms, interact with embedded content, or communicate with our sales or support teams.
This Privacy Policy applies to users located in the United Kingdom.
2. Controller
The controller responsible for the processing of personal data in connection with the UK website is:
Wieland Electric Ltd
Ash House
Tanshire Park
Shackleford Road
Elstead
Godalming GU8 6LB
T: +44 1483 531213
F: +44 1483 505029
sales.uk@wieland-electric.com
Where website operations are centrally supported, technical processing may also involve:
Wieland Electric GmbH
Brennerstraße 10–14
96052 Bamberg
Germany
3. Website Operation and Hosting
The website may be technically operated, hosted or supported through central systems located in Germany or the European Union.
Where personal data of UK users is processed or transferred outside the United Kingdom, appropriate safeguards are implemented where required under UK data protection law.
4. Personal Data We Collect
4.1 Information You Provide
We may collect:
- name;
- company name;
- job title or business function;
- business email address;
- business phone number;
- postal address;
- country or region;
- inquiry details;
- product interests;
- quotation or contact request information;
- communication content.
4.2 Information Collected Automatically
When you visit the website, we may collect:
- IP address;
- browser type and version;
- device information;
- operating system;
- referring website;
- pages visited;
- date and time of access;
- click path and interaction data;
- cookie identifiers;
- approximate location derived from IP address.
4.3 Cookies and Tracking Technologies
The website may use cookies and similar technologies, including:
- strictly necessary cookies;
- consent-management cookies;
- Google Analytics cookies;
- Google Tag Manager / advertising measurement cookies;
- Facebook Pixel cookies;
- YouTube cookies for embedded video content.
Examples identified include:
- _ga
- _ga_ETNQ30FN5W
- _ga_X7SE47V5L2
- _gat_UA-130305307-1
- _gid
- _gcl_au
- _fbp
- wieland-consent
- VISITOR_INFO1_LIVE
- VISITOR_PRIVACY_METADATA
- YSC
- __Secure-ROLLOUT_TOKEN
Further details are provided in the separate UK Cookie Policy.
5. Purposes of Processing
We process personal data for the following purposes:
- operating and securing the website;
- storing cookie and privacy preferences;
- responding to inquiries;
- processing contact and quotation requests;
- providing product, sales and technical information;
- improving website functionality and usability;
- analyzing website performance;
- measuring marketing and campaign effectiveness;
- displaying embedded video content;
- managing customer and prospect relationships;
- complying with legal obligations;
- establishing, exercising or defending legal claims.
6. Legal Bases for Processing
We process personal data under the following legal bases:
Purpose | Legal basis |
|---|---|
| Website operation and security | Legitimate interests |
| Strictly necessary cookies | Legitimate interests / provision of requested service |
| Contact and inquiry handling | Contractual necessity or legitimate interests |
| Quotation requests | Contractual necessity |
| Analytics cookies | Consent |
| Marketing and advertising cookies | Consent |
| Embedded YouTube content | Consent, where required |
| Legal compliance | Legal obligation |
| Legal claims | Legitimate interests |
Where processing is based on consent, you may withdraw consent at any time with effect for the future.
7. Disclosure of Personal Data
We may disclose personal data to:
- Wieland group companies;
- hosting and IT service providers;
- website and CMS service providers;
- consent-management providers;
- analytics providers, including Google;
- advertising and marketing providers, including Meta/Facebook where applicable;
- video-content providers, including YouTube/Google;
- CRM and communication service providers;
- distributors, sales representatives or business partners;
- professional advisers;
- courts, regulators or public authorities where required by law.
8. International Transfers
Personal data may be transferred to or accessed from countries outside the United Kingdom, including Germany, the European Union, the United States or other countries in which service providers or Wieland group companies operate.
Where such transfers are restricted transfers under UK data protection law, we use appropriate safeguards, such as:
- UK adequacy regulations;
- the International Data Transfer Agreement;
- the UK Addendum to the EU Standard Contractual Clauses;
- contractual, technical and organizational safeguards.
9. Retention
We retain personal data only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
Retention periods depend on:
- type of data;
- processing purpose;
- contractual requirements;
- statutory retention duties;
- limitation periods;
- consent status.
Cookie retention periods are described in the separate UK Cookie Policy.
10. Your Rights
Under UK data protection law, you may have the following rights:
- right of access;
- right to rectification;
- right to erasure;
- right to restriction of processing;
- right to data portability;
- right to object;
- right to withdraw consent;
- right to complain to the supervisory authority.
To exercise your rights, contact us at:
Email: [INSERT PRIVACY EMAIL]
11. Right to Object to Direct Marketing
You may object to direct marketing at any time.
You may unsubscribe using the link in marketing communications or contact us directly.
12. Cookies and Consent Management
You can manage non-essential cookies through the cookie banner or cookie settings tool available on the website.
Rejecting non-essential cookies does not prevent use of the core website, but certain features such as embedded video content or analytics-based improvements may be limited.
13. Security
We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, alteration or disclosure.
14. Children
The website is intended for business users and is not directed at children.
15. Third-Party Websites and Embedded Content
The website may contain links to third-party websites or embedded content, including YouTube videos. Third-party providers may collect information when you interact with their content.
We are not responsible for the privacy practices of third-party websites or providers.
16. Complaints
You may lodge a complaint with the UK supervisory authority:
Information Commissioner’s Office (ICO)
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.
Website: ico.org.uk
17. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be published with a revised “Last updated” date.
18. Contact
Wieland Electric Ltd
Ash House
Tanshire Park
Shackleford Road
Elstead
Godalming GU8 6LB
T: +44 1483 531213
F: +44 1483 505029
sales.uk@wieland-electric.com