ELECTRICAL INSTALLATION FOR RETAIL SALES AREAS AND STORE FIT-OUTS
Plug-in shop installations for modern retail spaces
Retail spaces place high demands on the electrical infrastructure—from basic supply to individual loads. Energy, data, and lighting must be safely available, be flexibly adaptable, and be seamlessly integrated into different store concepts.
With plug-in installation systems, Wieland creates the foundation for an end-to-end, modular shop installation: clearly structured, easy to plan graphically, and standardized to implement—from single locations to international rollouts.
The problem
The number of electrical consumers in retail spaces is continuously increasing—from checkouts, shelves, and media tables to lighting, charging points, and temporary modules. Conventional electrical installations quickly reach their limits: long reconfiguration times, high costs, limited flexibility, and dependence on qualified electricians during ongoing operations.
The
opportunity
Today, retail spaces can be planned holistically from the basic electrical infrastructure to the end consumer. A plug-in, modular power distribution system provides maximum flexibility—already in the planning phase and likewise during subsequent operation. This creates uniform, scalable concepts with consistent execution quality across all branches—even for shop-in-shop modules or seasonal remodels.
The
solution
With plug-in system solutions from Wieland Electric, energy is brought into the retail space quickly, safely, and flexibly.
From infrastructure cabling via distribution box to lighting, electrical consumers can be modularly connected, expanded, or reconfigured — requiring none of the re-cabling and with short conversion times.
The result: future-proof retail spaces, manageable costs, and maximum planning reliability.
SHOP INSTALLATION AS A PLATFORM
A plug-in system architecture that connects applications from power and data to lighting and special applications—once planned, it can be easily scaled for national and international rollouts.
FROM THE BASE TO THE APPLICATION
Energy & data as a plug-in basis for the retail space.
Structure modularly—expand and adapt flexibly.
Shelves, checkouts, media tables: quickly connect using pluggable connections.
Remodel, expand, repurpose — none re-cabling.
ONE SYSTEM – MANY APPLICATIONS IN RETAIL
All applications are based on a unified, plug-in shop installation—modular, safe, and flexibly extensible.
Checkout counter supply
Shelf cabling / Smart shelf
Media shelf &
table
Retail space electrification
Seasonal remodels
Lighting
(1/3 circuit)
Lighting (dimmable)
EV charging
Building automation
PLUG & PLAY IN THE RETAIL SPACE – FLEXIBLE, SAFE, AND FUTURE-PROOF
The video presents the end-to-end system architecture in retail—from the shop installation through lighting and infrastructure cabling to the application at the POS.
APPLICATION AREAS FOR
PLUG-IN SHOP INSTALLATIONS IN RETAIL
Plug-in electrical installations from Wieland are used wherever retail spaces are modular in design, frequently modified, or rolled out in a standardized manner.
The system is suitable for:
- Large-format and specialty stores with changing assortment layouts
- Grocery stores and discounters with standardized store concepts
- Furniture stores with large-scale display areas
- Clothing and sporting goods stores with seasonal remodels
- Non-food shops with high device and lighting density
- Shop-in-shop systems (e.g., brand areas, promotional modules)
- International rollouts with a consistent installation logic
PLUG-IN CHECKOUT COUNTER SUPPLY
Plug-in power and data supply for checkout counters—clearly structured, modularly expandable, and safe during ongoing operation.
- Centralized power and data distribution
- Modular supply of individual checkout counters
- Rapid adjustment during remodels
PLUG-IN SHELF CABLING
Flexible power supply for shelves and shelf levels—built in a modular way and locally protected.
- Plug-in subdistribution
- Flexible branches per shelf level
- Integrable surge protection concept
- Extendable none re-cabling
PLUG-IN POWER SUPPLY FOR MEDIA SHELF & TABLE
Reliable power supply for presentation areas with changing devices—neatly cabled, modular in design, and safe in operation.
- Standard-compliant wiring
- Cascaded power strip solution
- High operational safety on presentation areas
- Ideal for frequently changing devices and setups
SALES FLOOR INFRASTRUCTURE CABLING
Structured, plug-in power distribution for retail spaces—flexibly positionable, modularly extensible, and ideal for changing layouts, promotional areas, and seasonal remodels.
- Area-wide power distribution with plug-in system components
- Power tap-off at any position on the retail floor
- Modular extension none re-cabling
- Suitable for promotional areas, special placements, and pop-up concepts
PLUG-IN POWER DISTRIBUTION FOR HIGHER ELECTRICAL LOADS
Reliable, plug-in power distribution for retail areas with increased power demand—ideal for consumer electronics stores, home improvement stores, and promotional areas with energy-intensive devices.
- suitable for higher connection capacities and larger electrical loads
- Structured power distribution instead of temporary extensions
- Local protection and plug-in feeders to loads
- Flexible adaptation for assortment or layout changes
CENTRALLY CONTROLLED LIGHTING WITH 1/3 CIRCUIT FOR RETAIL SPACES
Plug-in lighting cabling for retail spaces with central circuit: luminaires are switched in groups via phase allocation—efficient, robust, and ideal for operating, cleaning, or night modes.
- Central circuit of the lighting via phase selection (1/3 circuit)
- Simple assignment of luminaires to groups without additional control technology
- Plug-in drops for flexible luminaire positioning
- Adjustable during remodels or when space usage changes
DIMMABLE LIGHTING CABLING FOR RETAIL SPACES
Plug-in lighting solutions with continuous light control—ideal for flexible lighting atmospheres, targeted product presentation, and adaptation to daylight or promotions.
- Continuous brightness control via DALI or 1–10 V
- Flexible adjustment of light intensity for different usage scenarios
- Plug-in luminaire connections for easy assembly and repositioning
- Support for lighting zones and scenes on the retail floor
YOUR ELECTRICAL INSTALLATION
– QUICKLY PLANNED, PRECISELY EXECUTED!
We make it easy to get started with custom electrical solutions tailored to your shopfitting requirements. With the Building Solutions Configurator, you can plan plug-and-play electrical installations in no time and configure your first solution in just a few minutes. Choose from our pre-configured options (optimized for efficient, proven results) or start your custom configuration right away:
Experience it live at
EuroShop 2026
Discover our plug-in system architecture for retail spaces—from shop installation to application.
ADDED VALUE THROUGHOUT THE ENTIRE LIFECYCLE OF YOUR RETAIL SPACE
OPERATOR/INVESTOR:
- Shorter remodel times for layout changes
- Standardizable concepts for store rollouts
- High operational reliability during ongoing operations
- Future-proof thanks to modularly expandable infrastructure
SHOPFITTER/PLANNER:
- High flexibility in the planning phase
- Clear structures instead of makeshift solutions
- Consistent execution quality in all stores
- A system that can be adapted to shop-in-shop modules
- Extension of inspection intervals for electrical equipment (learn more)
CHAIN RETAILERS/OPERATIONS:
- Rapid adjustment of the retail space for assortment or layout changes
- Flexible execution of seasonal campaigns and promotions
- Remodels and expansions none long lead times
- Clear, tidy cabling on the retail floor
- Intuitive handling thanks to plug-in, modular components
REMODELS AND EXPANSIONS NONE DOWNTIME
Technical and organizational advantages:
- Remodels possible during ongoing operations
- Reproducible processes for remodels and expansions
- Electrically instructed person (EUP) sufficient
- No cascaded power strip solutions
- Structured installation with clearly defined inspection cycles
- High operational safety thanks to plug-in system logic
SEE FOR YOURSELF!
The direct comparison shows how big the difference is in practice:
In this video you can see conventional electrical installation compared to plug-in cabling with the proven gesis® NRG System — including time required, installation steps, and handling.
Result: significantly reduced installation times, less complexity, and more flexibility in operation.
WHY WIELAND FOR RETAIL?
Are you planning a new build, remodel, or store rollout?Request consultation for your project
What sets Wieland apart in retail:
- High flexibility already in the planning phase
- Close customer support with strong consulting and implementation expertise
- Modular distribution boxes for individual shop concepts
- Market leadership in plug-in electrical installation
- Wide variety of codings in the GST18® system
- Flat cable solutions for different load and application scenarios
- Customer-specific concept development instead of standard solutions
OUR EXPERTS IN RETAIL
Installation systems
with practical focus
"The number of electrical consumers in retail spaces is steadily increasing.
Our plug-in, flexible installation systems provide a structured, safe foundation for this—from planning through ongoing operations."
Frank Koberstein
Account Manager Retail & Investors, Building Solutions
A system approach
for efficient retail projects
"Wieland’s system approach noticeably simplifies retail projects.
Short installation times, predictable costs, and plug-in extensions enable adjustments—even during ongoing operations."
Dominik Stöcklein
Product Manager, gesis®
FAQ
In principle, Wieland’s integrated system can be used in all shop installations. Examples include home furnishing stores, specialist retailers, food and non-food shops, and many other retail spaces.
Wieland’s solutions range from basic energy distribution infrastructure to shelf lighting.
The installation is carried out by qualified electricians and electrotechnically instructed persons.
Yes, this is one of the advantages of Wieland’s plug&play system. Detailed explanations of the installation specifications can be found in our white paper “Compliant electrical installation for retail spaces”.
The Wieland system is approved according to IEC 61535 and installed in compliance with VDE0100.
Wieland has collaborated with Display & Design Schulz to develop a new wall-rail system that makes on-site replacement at the point of sale extremely easy and tool-free.
Yes, sockets can be linked together using the continuous conductor and contact system. These configurations have been tested and confirmed by the Wieland laboratory.
The gesis® modular system allows sockets to be integrated easily into the shelving system.
Thanks to universally pluggable products, pop-up areas can be electrified easily and quickly.
Yes, the additional component can be plugged into the system. In the event of a fault, an acoustic signal announces that it has been triggered.
Layout changes and optimizations are the rule, particularly in retail. Wieland’s prefabricated and pluggable components can be reused here in the new structures quickly and easily.
RESOURCES FOR COST-EFFECTIVE
ELECTRICAL INSTALLATION IN RETAIL
Here you will find guides, technical fundamentals, and practical examples on standards-compliant, plug-in electrical installation in retail spaces—to support planning, rollout, remodeling, and operations of retail projects.
WHITE PAPER:
Installation concepts for retail spaces
Discover in our white paper how plug-in electrical installations make retail spaces future-proof.
The white paper shows:
- Standards-compliant electrical installation for retail spaces according to current standards
- Advantages of plug-in systems for remodels, maintenance, and inspection intervals
- Field-tested approaches for flexible, safe, and cost-effective shop installations
